FACT: 94% of people cited web design as the reason they mistrusted or rejected a website.

Web Design with Conversion in Mind

Don't just have a website, have a lead generating machine.

So how do you know if your website is attracting your customers or turning them off? When designing websites for our clients, there are a few non-negotiable best practices that ensure our websites are user and search friendly as lead generators.

Metagrind’s main web design goals are to create a great looking website for your company as well as ensuring that visitors to the site can quickly and easily find the information they are looking for. Our design and development team will work with you to understand your industry and your target audience to create a web design that will accomplish both goals while catering to your business needs.

OUR PROCESS

Desktop or mobile, website are our favorite things. Like any project, our process starts with (LOTS OF) research. We’ll look at your analytics to determine the KPIs for the website, which will define the framework and overall design of the intended experience. After the site is built, we’ll continue to monitor user acceptance and modify elements to best cater to your users goals. Not to toot our own horn but our process is pretty effective.

LEARN MORE ABOUT OUR PROCESS

We get a full understanding of your business processes.

The last thing we want to do is provide you with a great looking website that doesn’t accelerate your business. While your brand deserves a website that represents it well aesthetically, it’s important to remember that web design goes far beyond the look and feel. Your website should be designed so that your user can easily find the information they need and, ideally, convert into a lead. Together, we’ll identify the top things you want your visitors to do on your site. From there, we’ll provide you with a stunning website that works for you and your customers.

We use a mobile-first mindset.

If you’re still trying to wrap your head around the importance of the mobile version of your website, this blog will help. As we learn more about your business and customers, we’ll be able to determine the scale of your mobile presence to see if a responsive template will accommodate your needs, or if we need to look at more robust options. Because the mobile version of your website is a leaner version of your desktop site, we’re able to prioritize the actions we want them to take, and the content they interact with.

We build websites that are meant to be found.

Unless your business is in witness protection, in which case, we know a guy that knows a guy and can still help, your website should be built with the intention it will be found by search engines. Developing a website is easy, but developing an SEO-ready website involves a digital marketing lens from day 1. With a little keyword research, we’ll identify key search trends that will guide the site’s framework and content prioritization. Furthermore, we’ll make sure the site’s code plays nice with search engine crawls, and that all media is optimized to help your site speed.

We won’t give you more than you need.

Yes, we’d love to sell you a skrillion dollar website that only we can update and requires a hefty maintenance retainer. But, we think it’s more important that you trust us, and that the website build is just be the beginning of a long-lasting partnership. We understand that while your web dreams are big, the reality requires a phased approach and will define a solution that is a right fit for your current needs, but scalable to your anticipated growth. Before the first line of code is keyed, trust that a succession plan for the website’s future capabilities and maintenance is in mind.